Food Value Chain Seminar

Draft Curriculum of ASEAN-Japan Partnership Program at Universiti Putra Malaysia

5-Mar Introduction

Contents	- Food Value Chain and Seed value chain - Food Industry in Japan - Seed Industry in Japan
Min.	120
Company	MAFF
Lecturer	MR.Tadaatsu IWASE Ms.Akiko NAGANO

12-Mar Factory tour（Food Manufacturing/Processing）

Contents	Factory tour
Min.	120
Company	Public Relations&Science Yakult (M) Sdn. Bhd
Lecturer	Mazlyn Mena / Senior Manager

26-Mar Human Resource Development along the FVC

Contents	- Japanese Companies Corporate Culture and Human Resource Development by Japanese Companies, Japanese Agriculture and Human Resource Development
Min.	120
Company	Pasona&Pasona Noentai (agri-group)
Lecturer	Mr. Shinsaku Tanaka / Manager Mr. Masaki Nakagawa / Manager

9-Apr Japanese Food Culture

Contents	- Rice and Japanese Food culture
Min.	120
Company	Kokushikan University (GURUNAVI, INC.)
Lecturer	Dr. Nobuo Harada / Professor

23-Apr Food Manufacturing/Processing

Contents	- Processing and Application of Palm Oil
Min.	120
Company	Fuji Oil Asia Pte Ltd R&D Senior Manager
Lecturer	Mr. Eiji Iwaoka

30-Apr Seed Industry

Contents	- History and Current Status of Vegetable Seed Production in Japan -Significance of Seed Health Issue in Seed Production -Introduction of Japanese Seed Industry and Its Contribution to ASEAN Livelihood"
Min.	120
Company	SAKATA SEED CORPORATION（Japan Seed Trade Association）
Lecturer	Dr. Hisatoshi Kaku/Research Adviser

7-May Marketinig

Contents	- For strategy of retail Bisiness（AEON）
Min.	120
Company	AEON ASIA SDN.BHD.（AEON Co., Ltd.）
Lecturer	Mr. Hisashi Hasegawa / Chif CEO Office and General Manager Strategy Department

14-May Marketing (Public Relations)

Contents	"Subject : "Ajinomoto, Contributing to Healthy Living through the Enjoyment of Delitiousness" 1. The true value of the 5th basic taste , UMAMI and "AJI-NO-MOTO" (60min), followed by production process intro. and trial tasting.(15min) 2. Ajinomoto ( Malaysia ) video presentation (10min) 3. Quiz and Q&A ( 30 min)
Min.	120
Company	AJINOMOTO (MALAYSIA) BERHAD
Lecturer	"Ms. Lau Chin Mun / Senior Manager , Corporate Communications Dept.

21-May Food Logistics

Contents	- The latest technology of industrial refrigerating equipment - The latest technology in food preservation
Min.	90
Company	MAYEKAWA MFG.CO.,LTD
Lecturer	Kazuhiro　Hattori / Assistant General Manager

28-May Factory tour（Food Manufacturing/Processing）