Overview of the Projects
ASEAN has attained certain level of economic development including improved productivity in agricultural sector. However, development in the private sector remains limited so far and, with appropriate measures, the potential for the sector’s growth is large.
Moreover, the gap regarding industrial development among ASEAN Member States is wide. Therefore, fostering involvement of the private sector as well as narrowing the gap among AMSs is a key to strengthening global competitiveness of the region.
Another key issue lies in undeveloped system for storing, processing, and distributing harvested agriculture products, along with insufficient human resources for managing these processes, which has been generating a large amount of food loss, resulting in inefficient revenue distribution among stakeholders in the region.
Such food loss due to inefficiency in supply chain has to be addressed through building connection, or “value-chain”, along production, storage, processing and distribution of agriculture products.
In order to tackle theses issues, this Projects will focus on providing practical know-how and skills to university students through;
a. Establishing partnership programs on food-related areas at Universities in ASEAN region
b. Contribution from Japanese experts as guest lectures from private sector
c. Strengthening partnership and creating networks at various levels including public-private, academic-industrial and among different players in the industry along the value chain (e.g., agricultural production and processing).
The latest curriculum of FVC Seminar
- November 2021 at Vietnam National University of Agriculture, Vietnam
- October 2021 at Visayas State University, Philippines
- October 2021 at Universiti Purtra Malaysia, Malaysia
- September 2021 at Royal University of Agriculture, Cambodia
- August to October 2021 at Bogor Agricultural University, Indonesia
- August 2021 at Kasetsart University, Thailand
Food Value Chain (FVC) Seminar
1. Food Value Chain (FVC) Seminar at ASEAN region
Under a new ASEAN-Japan cooperation project, which aims to provide university students in ASEAN with practical and advanced knowledge and technologies through lectures by various Japanese companies along the food value chain.
Example of the Curriculum
Theme: Intensive Short-term Course of Food Value Chain
(Each 180mins lecture per day for 2 weeks)
- Day 1
Topic Intorduction Contents Introduction of Food Value Chain
Current trends and issues in food industry in Japan
Human Resource Development by Japanese Companies
Japan's Agriculture and Food Value Chain
Lecturer Food service companies
- Day 2
Topic Seed and Seedlings Contents Introduction of Seed Company and Seed Industry Vegetable Production in Japan Seed Industry and its Contribution to Livelihood of ASEAN Region Lecturer Nursery company
- Day 3
Topic Food Processing 1 Contents Production and Processing of Palm Oils Lecturer Food service companies
- Day 4
Topic Food Processing 2 Contents Soft Drink Market in Japan: Value Chain and Product Development Manufacturing/processing techniques and development process for dairy products Lecturer Food service companies
- Day 5
Topic Food Logistcs Contents Wrapping technology for dairy products: universal design and quality maintainance The latest technology of industrial refregirating equipments The newest technology in food preservation Lecturer Distribution, Packaging company
- Day 6
Topic Marketing Contents Development of Private Brand: case study in Malaysia and Thailand Business Strategy in ASEAN Countries: sales floors customization for consumer satisfaction based on marketing analysis Lecturer Food retailing
- Day 7
Topic Marketing/Food Service Industry Contents Role of Food Company in the Food Value Chain Value Chain and Marketing at Food Company Case Study: Development of New Products History and Current Situation of Food Service Industry in Japan The Latest Trend in Food Service Industry in Japan Lecturer Food service companies
- Day 8
Topic Contribution to Our Dietary Life Contents Ajinomoto Journey : From Umami to Foods and Beverages. How Frozen Foods have Changed Our Dietary Life (TBC) Lecturer Food service companies
- Day 9
Topic Japanese Food Culture Contents Essence of Food and Characteristics of Rice History and Charactaristics of Japanese Food Culture Lecturer Food service companies
- Day 10
Topic Environmental Measures Contents Enviromental measures by KIRIN Group: toward the 100% resource circulation society Lecturer Food service companies
Topic On-site inspection Contents Visiting Agricultural production site・Processing facilities…etc Lecturer Food company
2. Opening Address
Opening Address in advance before holding the Food Value Chain Seminar where local government officers or sponsor companies are invited.
3. Partner Universities in ASEAN region
Our association corporate with the following universities in ASEAN region.
( For more detail, please click the University name.)
Bogor Agricultural University Indonesia
Universiti Putra Malaysia
Kasetsart University Thailand
Universiti Brunei Darussalam
Royal University of Agriculture Cambodia
National University of Laos
Yezin Agricultural University Myanmar
Visayas State University Philippines
National University of Singapore
Vietnam National University of Agriculture